Running a Successful Wine Club with WooCommerce

Over ten years ago, several clients asked us to help them implement a wine club in WooCommerce. At first, we tried using WooCommerce’s standard membership and subscription plugins. While they worked for many industries, we quickly found they lacked essential features for wineries—features that make or break a smooth, customer-friendly wine club run.

That’s why we built the Wine Club Plugin for WooCommerce—a tool designed by people who have actually run wine clubs. As a former wine club manager, I knew what wineries needed: flexibility, simplicity, and tools that save time.

Since then, this plugin has been running successfully for wineries for more than a decade. Over the years, we’ve updated and refined it based on real-world winery feedback to make sure it continues to solve the problems wineries face today.

Why Wineries Need a Different Solution

Most subscription plugins are designed for software or generic e-commerce. Wine clubs are different. Members often want to skip shipments, pick up locally, or receive discounts on all purchases—not just their subscription orders. On top of that, wineries need a fast, reliable way to batch-process hundreds of orders at once.

That’s where our plugin comes in.

Key Features of Our Wine Club Plugin

  • Skip Shipments – Give members the option to pause when needed without canceling.

  • Local Pickup – Easily manage pickup orders alongside shipments.

  • Custom Discounts – Offer member-exclusive pricing with full control.

  • Batch Order Processing – Run your entire wine club in minutes, not hours.

  • CRM Notes & Custom Fields – Keep track of your members with details that matter to your team.

Proven in the Wine Industry

Our plugin is already running successfully with wineries like Blue Jeans Wine Club and Bannister Wines, helping them streamline operations and keep members happy.

After more than a decade, we’ve seen it handle everything from boutique clubs with a few dozen members to larger wineries processing hundreds of shipments at a time.

Learn More

Explore WP Club Connect to see full details.

Or contact us to discuss if this plugin is right for your winery.

You may Also Like..

Submit a Comment

Your email address will not be published. Required fields are marked *


This site uses Akismet to reduce spam. Learn how your comment data is processed.

I’m Andrea Godard

I have a commitment to quality and a passion for exploration. Life is a vibrant tapestry woven from rich experiences, each thread a story of discovery, creativity, and the relentless pursuit of excellence.